Why is it "white label" if the RSS client is subscribing to the FeedPress feed?

Even if your users' RSS client subscribes to the FeedPress hosted feed, your feed is still the main used feed.

We encourage your users to add your website's feed URL:

And if you had to leave our service, we offer you a permanent redirection (301) to the new feed's URL, so you can't lose any subscriber.

To have even more control over your RSS feed while using FeedPress, you can also create a customized hostname with a simple CNAME record.